Herb Himes - User Experience and UI Designer

Experienced, versatile user experience designer and team leader, with an interest in team development, productive environments and overcoming difficult product development settings. Subject matter expert in UX, UI, and Web Design with proven ability at providing useful and effective solutions that meet both business and user needs, are innovative, easy to use and accessible. My methodology involves effective discovery sessions, prototyping, learning and improvement through iteration, clear communication and education.


User Experience Design & Direction — Over a decade of web design and web site development experience. UI designer, user experience researcher and designer of several award-winning websites. Hands-on experience with all stages of a user-centered design process from user research, concepting, interaction design, and visual design to prototyping, production and usability testing. Familiar with Macintosh and Windows OS, standards compliant, hand-coded HTML/XHTML,CSS, and software including Illustrator, Photoshop, InDesign, Fireworks, Dreamweaver and Flash.

Design Direction and Management — Experience managing vendors and in-house design groups. Able to build and mentor a cohesive team of user experience designers and researchers who collaborate and communicate effectively with engineers, project managers and business stakeholders.


Standards compliant HTML/XHTML and CSS, Javascript, jQuery, Bootstrap, LESS, Django, Twig, Craft CMS, Adobe Creative Suite, Microsoft Office Suite, Mac and PC OS and more.


Lead UI/UX Designer — Vortext Analytics
JAN 2017 — MAR 2020
Lead all UX/UI initiatives for SASS applications developed in conjunction with Covenant Health Systems for Revenue Cycle and Revenue Recovery Management. Collaborate with stakeholders and clients to understand both stakeholder and client needs and objectives. Perform all interactive design, wire framing, user experience development and front end work for Denial Management Service application which has led to much improved workflow and faster case resolution. Team with data science department to design and develop a key performance metric dashboard that tracks denials and revenue over time and has lead to successful predictive analysis of trends.

Founder & Principal UX Designer — Himeswire, LLC
Provide user experience design and consulting for a number of clients in numerous fields including newspapers, healthcare, magazines and the music industry. Deliverables for clients include full websites, rapid HTML/CSS prototyping, interaction design documentation and planning/strategy sessions.

Senior Interaction Designer — Scripps Networks Interactive
FEB 2011 — DEC 2014
Responsible for leading user experience design efforts for,,, and Key responsibilities include gathering requirements from stakeholders, information architecture, site mapping and planning, sketching ideas, producing wireframes, developing annotations and documentation, and testing prototypes and products with users. Work closely during a product’s life cycle with product directors, project managers, visual designers, front-end engineers and back end developers, and design researchers. Developed and implemented guerrilla usability testing methodology and scripts for SNI websites.

Director, Design and User Experience — E.W. Scripps Co.
JAN 2009 — SEPT 2010
Director of user experience team, with four direct reports, including front-end designers and user experience researchers. Responsible for developing and maintaining design and user experience for over 15 web properties including,, and others. Introduced and implemented a user centered design process incorporating both quantitative and qualitative user experience research, including usability testing, site analytics and user surveys. Developed centralized user interface design standards and patterns for the company; created and directed production of interaction design and information architecture deliverables including wireframes, site maps and page flow documentation.

Manager, Design and User Experience — E.W. Scripps Co.
JAN 2005 — DEC 2008
Lead interface designer and user experience manager with two direct reports. De- signed and developed site architecture and specifications, designed user interface elements and page layout, and conducted usability testing. Additionally, assisted Director of Marketing with both online and print campaign efforts and development of new business initiatives.

Senior Internet Development Specialist — E.W. Scripps Co.
JAN 2002 — DEC 2004
Lead interface designer for Scripps Online Newspapers. Designed user interface elements and page layout, conducted training for local properties on CSS and HTML standards and best practices.

OnlineArt Director — E.W. Scripps Co.
NOV 1997 — DEC 1999
Worked with Scripps Online Newspaper properties to design, build and maintain their websites.

Internet Development Specialist — E.W. Scripps Co.
JAN 2000 — DEC 2001
Worked with Scripps Online Newspaper properties to design, build and maintain their websites.

Web Designer — Cox Interactive Media
APR 1996 — OCT 1997
Designed interface elements and graphics for, and


Available upon request.


Herb developed and ran the best interactive user experience team, bar none, I ever had the pleasure of working with. As our "champion of the user," Herb combined tremendous design talent, a passion for the science of user interface, and an even-handed interpersonal approach -- all of which made him an enormously valuable leader in a complex, often contentious corporate environment.

Jay Small -- President, Informed Interactive

Herb's design and usability skills are second to none. I've worked with him since the bad old days in the mid-'90s when we were designing sites that would render well at 28.8 kbps. He possesses two skills that rank him head and shoulders above his peers: 1. His design skills are impeccable, and his emphasis always is on the user. He checks his ego at the door and does the right thing. 2. Herb is a teacher. He has infinite patience and does a great job of helping people rise to their potential. This has made him a great leader and mentor.

Bob Benz -- Visiting Professional at Ohio University Scripps School of Journalism

Herb has well over a decade and a half of experience in visual and interaction design, front-end development and team management for large media companies. For the last four years, Herb was a senior member of my UX design team and led many large projects in the area of interaction design, information architecture, prototyping, user research and QA testing. Herb is a rare hybrid of designer and developer, which allows him to design solutions that are compelling, yet realistic. He excels at giving presentations, crafting design deliverables, and most importantly, designing for large scale websites and applications.

Brooks Herring -- Director, User Experience Design at HGTV

As Director of User Experience at E.W. Scripps during its heyday, Herb Himes assembled and led an all-star UX team through projects that would build the company's reputation for launching first-in-class products. One of the keys to his success is his ability to easily shift gears between the maker and manager roles - a skill few possess. He excelled at respectfully handling executives, mentoring the UX team, and jumping into the fray when it was crunch time.

On a more personal note, I have Herb to thank for launching my career in UX. He took a chance on me. I didn't have the portfolio, the experience, or the raw talent of others on his team. But for some reason, he brought me on and put up with me while I fumbled around that first year (or two). Thanks to his patience and mentorship I managed to realize my potential and - better - realize the potential in others.

Will Hortman -- AVP, User Experience Design at LPL Financial

I reached out to Herb when I needed help with a large volume of work on an enterprise application. I'd worked with him before and knew I could I trust his interaction design and prototyping abilities. Whether it was quick comps to show a concept, or functional prototypes that led to production code, he delivered in timely fashion. Herb is enthusiastic, responsive, and open to feedback. I'm sure we'll work together again.

Marc Sexton -- Independent User Experience Consultant